[google] How Google’s Algorithm Rules the Web … Steven Levy is given an interesting look behind the scenes into Google’s search engine …

Indeed, [Microsoft] the company that won last decade’s browser war has a best-served-cold approach to search, an eerie certainty that at some point, people are going to want more than what Google’s algorithm can provide. “If we don’t have a paradigm shift, it’s going to be very, very difficult to compete with the current winners,” says Harry Shum, Microsoft’s head of core search development. “But our view is that there will be a paradigm shift.”

Steven Levy On Google’s Search Algorithm

This entry was posted on Friday, March 5th, 2010 at 10:51 am and is filed under Google, Internet.

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