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[uk] Lunch is for Wimpys — the return of Mr Wimpy … ‘There was something very British about Wimpy from the moment that it sprang from an item on the menu in the Lyons Corner Cafe, to its own fully fledged chain in 1954. Whether it was the insistence that fast food should be eaten with a knife and fork, or the appearance of toasted teacakes on the menu, or even the willingness to name itself after the burger-munching character from Popeye (can you imagine an American chain calling itself Nerdy?), it was markedly different from McDonald’s, Kentucky Fried Chicken and the rest; more closely associated to the tea urn than the flame grill. Then, in 1989, Wimpy went west, or so it seemed.’

The Guardian on Wimpy

This entry was posted on Friday, February 1st, 2002 at 12:20 pm and is filed under Food, Life.

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